ABOUT CALISTA Customer-inspired and stylist-created, Calista makes high-quality hair products and time-tested styling tools. We believe in simplifying the hairstyling process, embracing your hair at every age, and giving you consistently beautiful results. OUR MISSION Calista means “most beautiful” and we want women to discover and embrace their own most beautiful selves throughout all stages of life. At Calista, it’s all about how a small change (whether that be your look or your mindset) can make you feel brave about your own beauty, or as we call it, BeautyBrave. OUR PRODUCTS & TOOLS From shampoos and styling creams to hairsprays and texturizers, all of our products are paraben and sulfate free, not tested on animals, and infused with vitamins and minerals to keep your hair healthy and strong. Created with stylish prints and loved by customers of all ages, our user-friendly hair tools are designed to accommodate all hair lengths and protect your hair from heat damage. OUR FOUNDER Founder and creator, Maria McCool is a hairstylist, salon owner, product developer, and CEO - but if you ask Maria, her favorite place to be is behind the chair, transforming and empowering all of her uniquely beautiful customers. Maria’s goal is to give you the tools, knowledge, and resources to be your own stylist anytime, anywhere.