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About Us
Hello from Mary Sue and Caroline! We're a team of women who believe that your superpower is feeling good about yourself and you can't do this with uncomfortable shoes. Our lives have always been about shoes. In fact, we met in our first shoe jobs out of college and have both worked in footwear our entire careers. Over the years we became increasingly uncomfortable with how shoes were made and what they were made of. So we created Suggies: a sustainably-minded brand for comfort craving women. Welcome and a huge thanks for checking us out!
Here's why we are different
1) Planet Friendly, with a low carbon footprint.
2) Sourced from solid, transparent businesses I could build long-term relationships with.
3) Ethically made, with fair worker wages and no child labor.
4) Locally handcrafted in California.
5) We did all of the above without sacrificing comfort, style, or versatility. Suggies are extremely popular with women (ages 25-70) who are on their feet all day or those who have given up on uncomfortable shoes but have NOT given up on style.
6) The secret sauce in our shoe? Our footbed uses a deep-cushion technology for superior comfort and breathability. This along with the flexible bottom and buttery soft, breathable, Italian leather make our shoe very different than other shoes.
Major Press: Our shoes have been featured in Fodor's Travel (In fact they included us in their top stylish, travel shoe guide last year), Forbes, Fast Company, 7 x 7 magazine and Eco Watch
The best fit: Our customers are women 35-65. We have two customer profiles: 35-49 year old, 85k-120K, urban mom, she likes home, food and drink, health and beauty, pets, fashion, celebrity media. Our 50-65 customer likes home, food and drink, fashion and beauty pets, travel.
Here are the specific categories that make up most of our customer base: Food/dining: cooking enthusiastic, 30 minutes chef Lifestyle: fashionistas, family focused, beauty and wellness, home and garden, home décor, pet Media: movie lovers, book lovers, Arts and entertainment: Celebrity and entertainment news, online video
Contact marysue@shopsuggies.com
