MOBOBABY 2-1 NURSING COVER + HAT: New to press. Worn by baby, not mom! The only nursing cover that you don’t have to hide under. Helps normalize breastfeeding in public.
TRUE NORTH LINEN RING SLINGS: New to press. Make babywearing more comfy and stylish. Unique to us, our ring slings are fashionable and feature a triple shoulder construction for ultimate comfort that lasts from newborn to toddler.
ABOUT US: Mobo Co. is the parent company of Mobobaby and True North Slings. We support parents of young children by providing products that make life easier, comfier, and more stylish. Made in the USA and Canada. Donate 1% of all sales to organizations that support parental health and wellbeing.
WHY WE ARE UNIQUE: New to press, influencers, and mass media, our product reviews are indicating that we have some winners, and moms are raving about them.
WHY IT’S COMPETITIVE: Our products aren’t the status quo. We level up the current solutions and offer fashionable, practical, and functional products to make parenting easier, comfier, and more stylish.
OUR NICHE: Caregivers who want stylish products that make life easier, and are willing to pay a premium for quality goods that are made in the USA and Canada that can last for multiple children.
SITE DEMOGRAPHICS: Primarily women aged 25-42.
PRODUCT SEASONALITY: Our products are sold for year-round use.
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